BA_SFB Specifics of Family Business

Vysoká škola finanční a správní
zima 2020
Rozsah
2/0/0. 12 hodin KS/semestr. 5 kr. Ukončení: zk.
Vyučující
Ing. Andrea Tomášková, Ph.D. (cvičící)
Garance
Ing. Andrea Tomášková, Ph.D.
Katedra ekonomie a managementu (FES, KEM) – Katedry – Vysoká škola finanční a správní
Kontaktní osoba: Bc. Kamila Procházková
Rozvrh seminárních/paralelních skupin
BA_SFB/pECCUPH: každé liché úterý 10:30–11:14 E125, každé liché úterý 11:15–12:00 E125, každé liché úterý 12:15–12:59 E125, každé liché úterý 13:00–13:45 E125, A. Tomášková
Předpoklady
There are no prerequisites for this course.
Omezení zápisu do předmětu
Předmět je otevřen studentům libovolného oboru.
Cíle předmětu
The course Specifics of Family Business will point out the areas that are unique for the management of family businesses and family. The intention is to create preconditions for the development of students' managerial skills and motivation for possible participation in the intergenerational transfer of a family business. Students can set up own family business, can continue in the family business, look for a job in family businesses. So it is appropriate to introduce them to an environment in which the interaction of family, individual members, the business itself and asset management is a complex system with significant implications for conflict management through open communication. The basis of the family is the emotional aspect, belonging and communication inwards. The family company is based on concrete results, rational facts, substantiated information, is open to its business partners, customers, communicates communication outwards. The task of the family is mutual encouragement, help, tolerance and education. In the business, rivalry, making profits are more appreciated, and more than education, they focus on developing professional skills. These seemingly disparate variables must be in complete harmony in order to ensure the functioning of the family business and family, that form the basic specifics of the family business.
Výstupy z učení
Course graduate: Gains the theoretical foundations of the specifics of the family business in the field of management and understand the importance of internal communication in resolving conflicts. Looks for examples of good practice in socially responsible behaviour of family businesses. They will realize the importance of building a brand of a family business and will design modern online communication tools for brand visibility in the market. Creates a succession strategy plan, or proposes the text of the family constitution. They will learn the basic rules of a successful presentation, will be able to compile and deliver a quality presentation to the audience, convincingly argue and defend the proposed project, gain experience in teamwork in creating a project. He will be able to combine knowledge and skills acquired through the study of other subjects, to perceive them in the context and context of the family business.
Osnova
  • 1: Basic dilemma, history, determine, the vision of the family business. 2: Excursion into the life of family businesses worldwide. 3: Management and governance of a family business. 4: Strategy, management (trade, entry of the company into foreign markets), parallel planning in the family and in the family business. 5: Succession - preparation and management of the succession strategy project, analysis of the company's readiness. 6: Strategic management of succession - processes associated with the transfer of management to the next generation, innovation. 7: Succession management strategies - processes associated with a change in the post-succession phase, with the transfer of assets. 8: Conflict as an integral and permanent part of interpersonal relationships, internal communication. 9: Strategic marketing management, external communication and brand management. 10: Socio-emotional wealth (SEW), social responsibility of family business (CSR) and its perception of the environment. 11: Sources of financing family business. 12: Barriers to development, support for family businesses.
Literatura
    povinná literatura
  • RAUTIAINEN, Marita, Peter ROSA, Timo PIKHALA, Maria José PARADA a Allan Discua CRUZ, ed. The family business group phenomenon: emergence and complexities. Cham, Switzerland: Palgrave Macmillan, [2019]. ISBN 978-3-319-98541-1.
  • GRIFFITHS-HAMILTON, Emily. Your business, your family, their future: how to ensure your family enterprise thrives for generations. Vancouver: Figure 1 Publishing, [2018]. ISBN 978-1-77327-053-1.
  • STEENKAMP, Jan-Benedict. Global brand strategy: world-wise marketing in the age of branding. 2017. ISBN 978-1-349-94994-6.
  • A current scientific paper from the ProQuest database ; websites of companies and, associations, institutions.
    doporučená literatura
  • RANSBURG, David, Wendy SAGE-HAYWARD a Amy M. SCHUMAN. Human resources in the family business: maximizing the power of your people. London: Palgrave MacMillan, 2016. ISBN 978-1-137-44426-4.
  • ZELLWEGER, Thomas M. Managing the family business: theory and practice. Cheltenham, UK: Edward Elgar Publishing, [2017]. ISBN 978-1-78347-070-9.
Výukové metody
Lectures will usually include a lecture part (theory, new knowledge, including practical examples) and a practical part (case study). Part of the lecture may be the completion of self-assessment questionnaires, discussion on the topic, group work, etc. It will include assignments for home preparation for the next lesson. Emphasis will be placed on exact thinking based on verified qualitative and quantitative data, on the ability to work with information, with trendy information and presentation systems. Family business management will be presented on a scientific basis as a sequence of interconnected projects and processes. Teaching in the combined study will take place in the form of a guided consultation, where in addition to a condensed presentation of the topic, the previous self-study is also assumed so that a subsequent consultation is possible.
Metody hodnocení
The course ends with an EXAM (5 credits). Full-time study: Participation in the exam is tied to the fulfilment of the obligation of active attendance min. 75% (ie not only the presence but active participation in the course of teaching, discussion, interaction, argumentation), the fulfillment of homework assignments. EXAM - oral form. The student will present the results of the questionnaire survey and their own proposals and recommendations related to a particular family business, there will be a relevant discussion of the work. Combined study: Participation in the exam is tied to the fulfilment of the obligation of active attendance in min. 50% of guided consultations (but not only presence but active participation in the course of teaching, discussion, interaction, argumentation). EXAM - oral form. The student will present the results of the questionnaire survey and their own proposals and recommendations related to a particular family business, there will be a relevant discussion of the work. Students will not be accepted late attendance and activities on el. devices (tablets, telephones, etc.) that are not directly related to teaching. Students with customised study plan CSP (ISP): 1. Task for Students with customised study plan – Always student´s folder indicate the name and UCO, must includ all Task for Students with customised study plan, upload https://is.vsfs.cz/auth/el/vsfs/zima2020/BA_SFB/ode/?lang=en 2. Exam paper see Exam paper and your upload-https://is.vsfs.cz/auth/el/vsfs/zima2020/BA_SFB/?lang=en 3. EXAM - oral form. The student will present the results of the questionnaire survey and their own proposals and recommendations related to a particular family business, there will be a relevant discussion of the work. You can have a exam paper at hand. Elaborate continuous tasks to be sent within one week of completion of the course. It is possible to send continuously in connection with a specific block of instruction. Without the completion of intermediate tasks for Students with customised study plan and Exam paper (questionnaire) and oral exam, the subject can not be successfully completed.
Vyučovací jazyk
Angličtina
Informace učitele
https://is.vsfs.cz/auth/el/vsfs/zima2020/BA_SFB/Study_guide_Specifics_of_Family_Business.qwarp?prejit=1345665;mode=edit
Dear students, I believe that this course will be of benefit to you and we will spend inspiring moments together. The study literature is presented knowing that it is only inspiring and guiding. Because every family business and the family itself are unique entities. I wish you a successful mastering of the course! Andrea Tomášková
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