Number of results: 162

Results of 2 selected fields/plans of study
Faculty
University of Finance and Administration
Field of Study/plan
VSFS - Marketing Communication: Marketing Communication
include only defended theses

Alakhverdova, Karina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Instagram as a Marketing Tool

Albrecht, Jan

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Video Storytelling in Digital Marketing

Alijagićová, Sabina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Minimalism as a lifestyle and its importance in the practice of marketing communication

Babaev, Alexander Murad

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Focus Group in Marketing Research

Bazhenova, Daria

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2024

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: The power of beauty and the creation of erotic capital with the help of the beauty industry

Beneš, Martin

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Global SEO strategy in combination with PPC

Bergman, Tomáš

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2024

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: The influence of introversion/extroversion on shopping behaviour

Bína, Jakub

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Increasing the Competitiveness of the Company by using the Tools of Communication Mix

Biriukov, Mikhail

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2024

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: The impact of the Internet on consumer culture and behaviour

Borovičková, Alice Ree

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Content Marketing in Use

Brožkovcová, Veronika

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Effective use of marketing techniques in the non-profit sector

Bukovanská, Anna Marie

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2024

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Trends in political marketing on the example of elections ...

Cíferský, Erik

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: "Viral" as the Holy Grail. Viral Marketing in the Modern Marketing Communication

Čech, Ondřej

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Personality typology and attitude to vaccination on Covid-19

Čermáková, Olga

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2024

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Loyalty Program Construction as a Key Component of Marketing Strategy

Červenka, Jakub

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Building corporate identity using marketing mix tools

Červenková, Jitka

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2023

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Sales promotion of healthy products in a selected retail chain

Červený, Zdeněk

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: Use of Situation analyses in strategic planning

Červinková, Michaela

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2021

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: The impact of temperament on consumer behavior

Dauzova, Amina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2022

Programme: Marketing Communication
Study plan: Marketing Communication
Master's thesis: History and Present of Consumer Culture - Social and Psychological Aspects of Modern Consumption