VSFS:N_StRP Strategic Company Management - Course Information
N_StRP Strategic Company Management
University of Finance and AdministrationWinter 2015
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Viktor Hrdina, MBA (seminar tutor)
doc. Ing. Endre Tóth, DrSc. (seminar tutor) - Guaranteed by
- doc. Ing. Endre Tóth, DrSc.
Department of Economics and Management – Departments – University of Finance and Administration
Contact Person: Ing. Edita Jerie, DiS. - Timetable of Seminar Groups
- N_StRP/cRMO: Mon 15:45–16:29 M27, Mon 16:30–17:15 M27, V. Hrdina
N_StRP/cR1PH: Mon 10:30–11:14 S11, Mon 11:15–12:00 S11, E. Tóth
N_StRP/cR2PH: Mon 12:15–12:59 S11, Mon 13:00–13:45 S11, E. Tóth
N_StRP/pRMO: Mon 14:00–14:44 M27, Mon 14:45–15:30 M27, V. Hrdina
N_StRP/pRPH: Mon 8:45–9:29 S01, Mon 9:30–10:15 S01, E. Tóth
N_StRP/uRPH: Tue 29. 9. 15:45–17:15 S11, 17:30–19:00 S11, Tue 6. 10. 15:45–17:15 S11, Tue 13. 10. 15:45–17:15 S11, Tue 20. 10. 15:45–17:15 S11, E. Tóth
N_StRP/vRMO: Fri 16. 10. 15:30–17:00 M25, 17:15–18:45 M25, Fri 30. 10. 17:15–18:45 M25, Fri 13. 11. 15:30–17:00 M25, 17:15–18:45 M25, V. Hrdina
N_StRP/vRPH: Fri 9. 10. 13:45–15:15 S24, 15:30–17:00 S24, Fri 6. 11. 15:30–17:00 S24, 17:15–18:45 S24, Fri 20. 11. 12:00–13:30 S24, E. Tóth - Prerequisites
- There are no prerequisites for this course.
- Course Enrolment Limitations
- The course is offered to students of any study field.
- Course objectives
- Acquisition of managing its strategic ties with business management system. Mastering the content, methods, processes, tools, and processes of strategic management. Internal and external strategic analysis of the company, the most important business strategy, their model concept and impelemntace.
- Syllabus
- 1.Strategic management and business management system 2.Content, principles and model of strategic management 3.External strategic analysis of the company and its surroundings, methods, procedures, models 4.Internal strategic analysis of the company and its components, methods,procedures models 5.Types, kinds, concepts and tools of strategic 6.Strategic decisions - choice of business strategy 7.Ownership, corporate and organizational strategy 8.Business marketing, innovation and investment strategy business 9.Personal and business security strategy 10.Financial information and business strategy 11.Risk management strategies and resilience crises 12.Implementing and updating business strategy
- Literature
- required literature
- Zuzák Roman: Strategické řízení podniku. /Praha, GRADA 2011. ISBN978-80-247-4008-9
- recommended literature
- Souček, Zd.: Strategie úspěšného podniku. C.H.Beck 2015, ISBN 978-80-7400-572-5
- Kotler Fhilip, Caslione A.: Chaotika: Computer Press, Brno 2009. ISBN 978-80-251-2599-1
- Fotr, Jiří; Vacík, Emil a kol.: Tvorba strategie a strategické plánování. Praha: Grada Publishing, 2011. ISBN 978-80-247-3985-1.
- Dedouchová, Marcela: Strategie podniku. Praha: C. H. Beck, 2001. ISBN 80-7179-603-4.
- Keřkovský, Miloslav, Vykypěl Oldřich:Strategické řízení.C.H.Beck.2006.2 vydání
- David, Fred R.: Strategic management concepts: a competitive advantage approach. Boston: Pearson, 2012. ISBN 978-0-273-76760-2.
- Teaching methods
- Lectures, group discussions, demonstrations of practical applications, reports, thematic consultations, processing projekt exercise Self
- Assessment methods
- Compulsory student participation in exercises, or. public consultation - min. 75% in full-time study and min. 50% in the combined form of study. Credit - active professional work in seminars, attendance, report, according to a subproject agreement and entering teacher. Examination - written test (20 core topics of strategic minima) is a condition for continuing the oral examination.
- Language of instruction
- Czech
- Further comments (probably available only in Czech)
- The course can also be completed outside the examination period.
Information on the extent and intensity of the course: 10 hodin KS/semestr.
- Enrolment Statistics (Winter 2015, recent)
- Permalink: https://is.vsfs.cz/course/vsfs/winter2015/N_StRP